Make a point of not making any decisions that could change consumer behavior.
In a shop, the goal is to have a clear list of what you want, and the way to make that list is to make a point of not making decisions that could change consumer behavior. So how do you do this? You have to make a list of what you want, and then you have to make sure it’s a list that you can show to people that can influence their decisions.
The goal of tactical retailing is to make a point of not making decisions that could change consumer behavior.In a shop, the goal is to have a clear list of what you want, and the way to make that list is to make a point of not making decisions that could change consumer behavior. So how do you do this You have to make a list of what you want, and then you have to make sure its a list that you can show to people that can influence their decisions.
What makes a decision “honest” is how easy it is to change it. If you only make decisions that you can show to people that can influence their decisions, you can only be able to make decisions that will have a drastic effect on their behavior.
By making your decisions “easy” you can make them more difficult to change, and by making them “hard” you make them more difficult to change. If you only make decisions that you can show to people that can influence their decisions, you can only make decisions that are either a) not important, or b) not necessary.
The idea of “tactical retailing” is a simple one. There’s a market for the things we use every day, things that can change the way we behave. It’s in our nature, and the way we think we should behave.
The problem with this is that it’s not a market, it’s a bunch of people making rules for their own convenience. If they say something is a good idea, and then make a rule that says that the reason it’s a good idea is because I can show it to people who can help me make it a good idea, then that’s not the kind of thing that is going to get them any traction. It’s like the same thing with buying cars.
A market is when someone pays money, and you can use it to improve your life. This is a bit of a different sort of thing, because its not something you can just slap on, which is probably why its a bit more difficult to do in the real world. We don’t buy clothes from the mall, we buy them from some guy in a store who has a lot of power over what we buy. A market can be a store on steroids.